Help NICA Share the Ride today!

This season, we invite you to join us as we celebrate all the ways that our mountain bike programs enrich and bring joy to our community. We celebrate our 13,000 coaches across the country who have dedicated countless hours to ensure student-athletes have been able to safely participate in mountain biking activities. We celebrate our more than 25,000 student-athletes who bring enthusiasm, positivity, and energy to all our mountain biking programs. We celebrate our 31 NICA leagues who have adapted to bring fun and engaging mountain biking activities safely to their communities. You can help us Share the Ride and Change Lives through cycling by making a donation today.  Donate here.


New NICA Store Items for the Holidays!  

This holiday season the NICA Store has added new items for all your gift needs. Check out our new hoodies, hats, and polos for all members of your NICA community. All sales proceeds come back to NICA! Buy here!



Bontrager WaveCel Cycling Helmets

Bontrager’s WaveCel lineup has many versatile, high-value cycling helmets for new-to-seasoned riders who want the added protection of WaveCel, a leading technology in the protection against cycling-related head injuries. Click the link to find out more! Buy here!

Bontrager Comp Multitool

An easy-to-use and easy-to-pack multitool for adventures of all sizes! Fits snuggly in a seat pack or a pocket to keep athletes prepared for almost any situation. Buy here!

Bontrager Line Elite 30 MTB Wheel

A strong, durable, OCLV Carbon MTB wheel with best-in-class impact strength, durability, and resistance to pinch flats. Super lightweight with super strength – great qualities for a wheel designed for shredding on tires larger than 2”! Buy here!

Bontrager XR Elite Grip Set

Lightweight lock-on grips designed for fast racing in all conditions. Five colors to choose from to help complete your kit! Buy here!

Bontrager Line Elite MTB Pedal Set

Featuring a durable nylon body and solid platform with replaceable traction pins, this pedal is designed for all-weather riding and keeping your foot in place every time, regardless of shoe.. It also has a durable axle and sealed cartridge bearings to ensure lasting performance in rugged conditions. Buy here!

The New Shimano XC3

Shimano’s new XC3 footwear provides high-performance features at a low price, including micro-adjustable Boa dials and streamlined upper construction for a lightweight, glove-like fit. Low stack height and reinforced XC racing pattern outsole improves stability and power transfer. Convert energy into speed from start to finish with Shimano XC3 racing footwear. Learn More.

Extend Your Adventures and Your Budget with 25% off Salsa EXP Series

More packing space means more possibilities, whether it’s snacks to keep you going on training rides, or camping supplies for nights out under the stars. Our EXP Series packs are loaded with features and available in multiple sizes and functions to fit your frame perfectly. Through our partnership with NICA, eligible Student-Athletes and Coaches receive 25% off of full-priced in-stock EXP Series equipment. Visit your local bike shop and gear up for your next Adventure By Bike! Payment in full is due to retailer at time of purchase. Purchases must be made in-person. Buy here!

Maxxis Fenders for Santa Cruz Wildfire Relief

It’s been a tough year for all of us, but our friends in Santa Cruz, CA, were hit especially hard by wildfires this summer. Proceeds from the sales of our fenders will go to relief efforts in the Santa Cruz community. Buy here!

Giant's Holiday Gift Guides

Check out these offers and stocking stuffers from Giant Bicycles to find the perfect gift! Buy here!

Togs Exclusive NICA Discount

Simple. Small. Effective. Togs thumb grips bring extra control and grip to your MTB, Gravel and Road bike. Gain additional hand positions and climbing leverage on the bar, increasing endurance performance. The best $20 gift for the rider on your list. Made in the USA. Use NICA25 code for 25% off at Buy here!

Booster PRO

The Kenda Booster Pro is what we recommend for XC racing. It is optimized for fast rolling but has best in class cornering traction. Use the TR version for a race day option or choose the SCT casing for added sidewall protection. Both casing options come Tubeless ready. Give it a try with this 45% off discount code! CODE: SOCAL2020 Buy here!

Muc-Off Bicycle Pressure Washer Bundle

Introducing the world’s first pressure washer built purely for use on both bicycles and motorcycles – Powerful enough to smash through the toughest grime and mud, but soft enough avoid damaging those all-important bearings and surfaces. As well as the pressure washer, the bundle also comes with a swag-bag of rad products, including a Snow foam lance, Nano Tech bike cleaner, Bike cleaner concentrate, Bio Drivetrain cleaner, Bike Protect, C3 Dry Lube and Premium Microfiber Polishing Cloth. Tis the season to get Mucky, and Muc-Off’s got you covered - So let it shred, let it shred, let it shred! Buy here!

The Ultimate Stocking Stuffer!

As the holiday and the winter chill sets in, our comfortable all weather mountain biking gloves will be a welcome present for the riding season!

  • Use Discount code: NICA2020 for 25% for all NICA riders, coaches, staff, and parent
  • NICA Team Custom Gloves: Email

Buy here!


Procaliber 9.5

Coming in at hot at $1999, this lightweight OCLV carbon bike checks all the boxes as a race-ready hardtail for Santa’s Little Slayer. The Procaliber line comes in many different build options, all focused on giving the rider every possible advantage for their upcoming season. Buy here!

X-Caliber 8

X-Caliber 8 is a cross country mountain bike made for fast laps and long days on the trail. It's built with special attention to value and the parts that make the biggest difference in performance. A 1x SRAM drivetrain, RockShox fork, hydraulic disc brakes, and smaller wheels on smaller frames make it a perfect option for NICA athletes of any age and size. Buy here!

Wahoo 26

Fit specially for riders 58-63˝ tall, the Wahoo 26 is a lightweight, simple, and practical kids' bike that makes it easy for your little athlete to make the most of every ride. This versatile bike is built for ease of use: it's light, capable on a variety of surfaces, and equipped with a 1x8 drivetrain and a wide range of gearing for wherever your riding takes you. Buy here!

Fast Bikes, Unbeatable Prices

The Lux CF SL and CF 29ers are simply some of the lightest, fastest, and most-capable full-suspension XC race bikes available. Packed full of premium features and elite-level components, the Lux provides outstanding acceleration and efficiency—built to turbocharge your racing and training performances. Buy here!

Canyon Holiday Discount

This Holiday season Canyon is providing a 15% discount on Exceed, Strive, Inflite, and Lux models to all NICA members! All 2020 Registered Coaches and Student Athlete's parents/guardians can access this discount by calling Canyon's Customer Service Team at (833)-226-9661. This discount is only applicable to new, non-sale, and in-stock bikes.


Borah Teamwear - NICA Jacket!

The perfect jacket for spring or fall race days. Wear the NICA colors in style and comfort with this special edition lightweight jacket by Borah Teamwear. Order the jacket and you'll also get a free matching NICA neck gaiter. Best yet, 10% of your purchase goes back to support NICA! All jackets are made-to-order in our solar powered facility in the rolling hills of Wisconsin. Order yours here!

Podiumwear Shop is Now Open

This holiday season Podiumwear has their online shop open with the perfect mask or socks to match your style. Made with pride in Minnesota, masks are avaible in one-layer or two-layer versions. For more information click here. Buy here!

New NICA Store Items for the Holidays!  

This holiday season the NICA Store has added new items for all your gift needs. Check out our new hoodies, hats, and polos for all members of your NICA community. All sales proceeds come back to NICA! Buy here!


40% off for friends and family with Club Ride Apparel

From the summer to the fall, Club Ride Apparel has you covered with clothing that works with your active lifestyle. Whether it’s a flannel or a short sleeve plaid shirt, Club Ride keeps you looking fresh! For the holiday season they are extending your 40% discount to friends and family through your coach account. Not a coach? Parents and athletes can still take advantage of 25% off for friends and family too!!

Login to your account:

Click here  to Login to your account


Create an account:

Click here and enter code “NICA20” in the Industry/Pro Code box to speed up the process!

AMT Bandanas with Purpose

Alison Tetrick, a professional cyclist, partnered with Oso Creative to design these one-of-a-kind bandanas that bring to life why we ride and enjoy the outdoors. It is more than just the bandanas. It is about bringing more inclusivity and diversity into cycling. Proceeds raised from the bandanas will go towards creating scholarship opportunities to bring more women and diversity into the sport of cycling through NICA. The first two scholarships will be designated for the NorCal High School Cycling League and the rest will be awarded to other NICA programs nationwide to fund a year's worth of high school racing for a student-athlete. All will be eligible to apply! Together, we will make bikes better. Buy here!

Bontrager Circuit Cycling Jersey

Circuit sets the standard for bike jerseys. It mixes sensible cycling-specific features with timeless style and features ultra-breathable fabrics and top-level comfort that's perfect for every kind of ride.

Shop Mens

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Bontrager Circuit Thermal Unpadded Cycling Tight

Trap your body heat, insulate your legs, and ride stronger longer with the Circuit Thermal Unpadded Cycling Tight. Ultra-soft fleece interior and a unique fold-over waistband design will have you reaching for these tights any time low temps are in the forecast.

Shop Mens

Shop Womens

Custom MTB Apparel

Champion System USA handcrafts fully custom cycling, triathlon, and running apparel. With flexible, low mix and match minimums and free design, it's easy to get started on a custom apparel order. We offer a wide range of collections, cuts, styles, and sizes to support athletes of all types. Champion System invites you to kick off 2021 in style, with your own custom apparel. Get an exclusive 10% discount for NICA Members on your first order. Head to to get started. Buy here!

PeopleForBikes Better Biking Tee

Show off your support for better biking for everyone with the new PeopleForBikes unisex t-shirt. With a brand new design for 2020, this navy short sleeve shirt features our signature PeopleForBikes smiling bike logo underneath our bold mission statement: Better Biking for Everyone. Buy here!


CLIF Bar. You Eat. We Plant.

Our seasonal favorites are back! Check out Spiced Pumpkin Pie, Iced Gingerbread and Peppermint bark today! Through our ongoing partnership with American Forests, every purchase you make helps us get closer to our goal of planting one million trees by 2025! You Eat. We plant. PLUS, we’d love to invite you to shop CLIF Bar’s Friends & Family sale with 20% off site-wide. Promo code CBCFF2020. Sale ends 12/31. Shop here! Buy here!

Hungry for a Wholesome Snack? Try Boon!

Buy a jar of Boon Almond Butter and get a box of Stroopwafels for FREE! Introducing Boon: wholesome functional snacks brought to you by the makers of GU Energy Labs. Visit, add a jar of Almond Butter to your cart, add a box of Stroopwafels (excluding the mixed box) and insert code NICABoon at checkout for a savings of $17.50! One use per customer, offer expires 12/31/20. Buy here!